Las Vegas, NV – The High Roller picked up where it left off in February, dishing out $1,000 checks like they were just chips! Both the Super Bowl High Roller and the July High Roller have shown increases in participation now in 4 consecutive events! High Roller has recently extended a 3-year agreement with both Sam's Town and Storm Bowling Products so big things are on the way!

Chad Nelson, from Owatonna, MN, was the recipient of the $20,000 winner's share but it wasn't exactly handed to him. The 33 year old right-hander has logged some great High Roller tournaments, piling up over $100,000 in the 32 that he has bowled since 1996. With all of that experience, he knew what to expect in match play. Using a Storm Thunderstruck, Nelson whipped opponent after opponent, averaging 232 to his opponents 198, until just Ed Roberts stood in his way.

In the 4-player Championship Shoot-Out, only Roberts was mathematically alive in the 10th frame, but he trailed Nelson as he bowled first in the final frame. A double would force Nelson to mark. Roberts threw the first one, a beauty that had to make Nelson cringe. But he couldn't get the next one and Nelson's count on his first shot wrapped it up 226 to 214! "It's unbelievable that I actually won a High Roller title!" said Nelson. "Dan Bock and I have traveled together to Vegas for years, he got his and now I finally got mine. With all of that talent out there, you have to get a little lucky and also bowl well. I managed to do both this week."

Even before the Grand Finals, Nelson, bowling in the 39 & Under division, had a great week, winning $1,000 & a pair of Dynorooz Shoes in a Sweeper and then winning 2 more $1,000 prizes during qualifying.

Roberts, the 63 year old from Braintree, Ma., was celebrating High Roller's 25th anniversary more than anyone because he was a contestant in the very 1st High Roller back in 1982! This event was his 64th High Roller tournament! Roberts, a Team USA member in 1995, picked up $12,500, his largest prize ever, for 2nd place. He also won another $1,000 during qualifying.

Brian Wallace, from Lexington, KY, represented the 205 Average & Under division and finished 3rd for $7,500 with 182. He also won another $1,000 during qualifying. Newcomer Marty Hinton, from Las Vegas, shot 175 in the Championship Shoot-Out and won $5,000 coming out of the 40 to 49 division.

The July High Roller paid $415,000 including 228 prizes of $1,000 or more in the main event and many more in the Sweepers and the BIDSingles. Another Nelson, this time Ron from Bridgewater, IL, won the BIDSingles for $3,000.

Next up is the New Jersey Red Hot at Laurel Lanes in Maple Shade July 22 & 23. $7,500 1st and a $125 entry fee in this 3-gamer with a match play finals. Qualifying for the finals is in age divisions.

More complete results on the 25th Anniversary July High Roller and info about future events, visit www.high-roller.com.